In an effort to further engage its youthful, tech-savvy customers, Free People clothing company is launching its first ever interactive e-catalog on June 6. Created in HTML5, the 17-page “Call of the Wild” e-catalog will be compatible with iPhone and iPad devices and will include behind the scenes footage, hair and makeup tutorials, how-to style videos, and something called a “mood board,” which we can only imagine is much, much cooler and more technologically advanced than a mood ring.
According to Kathryn O’Connor, marketing manager at Free People Direct in Philadelphia, the e-catalog will also include ...
As if Words With Friends wasn’t enough, there is yet another reason to not throw our phones against the wall when we’re angry: Last month Google announced the launch of their newest product, Google Wallet - an Android app that makes your phone your wallet. It will store your credit cards, rewards points, coupon offers, and more.
The app, which is currently out and about in New York and San Francisco and is on track to expand to the rest of the country by the end of summer, relies on near field communication, or NFC, ...